Ruthe’s Hybrid Hats 🎩

Kotex Soft Herbal 2022

Kotex Soft Herbal 2022

 

COPYWRITER

Curating Kotex as a brand that champions women’s progress and fights period stigmas. Responsible for campaign planning, copywriting, art direction, direction of animation and video production.

Client: Kotex Singapore
Platforms: YouTube, Instagram, Facebook, Grab

 

15s campaign video, 6s bumpers

Huggies #YouGotThisMum 2022

Huggies #YouGotThisMum 2022

Kotex Overnight 2022

Kotex Overnight 2022