"Do You Think You're Beautiful?" MASJ Street Video

3-MIN VIDEOS, SCRIPTWRITER / ASSOCIATE PRODUCER

The lead-up to the unveiling of the MERZ Aesthetics Serendipity Journey (MASJ) Squad, “Do You Think You’re Beautiful?” consists of a set of two videos featuring interviews on the streets of 5 key cities – Manila, Bangkok, Taipei, Hong Kong and Seoul.

In each video, we explored the idea of beauty – if participants saw themselves as beautiful, and how they viewed aesthetics treatments.

I was also the AP overseeing the entire project from start to end. Responsibilities include producing the 10-day concurrent video and photo shoot across the 5 cities, coordinating with various crew members, translators, agencies and clients in different languages prior to, during, and after the shoots.

Client: MERZ Aesthetics
Agency: Whitewords
Studio: Arkchetype